Strategic Management: Characteristics of High Quality Objectives

High Quality Objectives are an organizational target which efforts are directed within a specific time frame. It is a statement of what is to be achieved within a given time frame. It is the desired end result towards which all activities in an organization are aimed at.

The Characteristics of High Quality Objectives are;

· Specific,

· Achievable,

· Challenging,

· Flexible,

· Measurable,

· Integrative,

· Consistent,

· Cost effective,

· Reviewable,

· Time bound

Specific

Being specific is one of the Characteristics of the above Objectives. Managers should develop clear and well defined objectives indicating what should be accomplished, who should do it and within which time frame i.e. specific objectives eliminate confusion and ensure that members understand.

Achievable

Another characteristic of the above mentioned Objectives is being achievable. This means that objectives should be within the capability of the organization i.e. shouldn’t be too high nor too low to achieve.

Challenging

Being challenging is another characteristic of the above Objectives. This will stimulate high standards of performance and encourages progress.

Flexible

Flexibility is another characteristic of these Objectives. This will enable the organization be able to modify as needed.

Measurable

Being measurable is yet another characteristic of these Objectives. They should be measurable so as to evaluate their attainability by the organization.

Integrative

Being integrative is another of the Characteristics of these Objectives. It applies to both short and long run objectives i.e. the short term and long term objectives should be consistent and supportive of one another. They also must be integrated with the reward system of the business so that it can provide the employee with a means of realizing both personal and business objective

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Consistent

One of the Characteristics of these Objectives is that the objectives should be consistent with the values of the organization to avoid conflict with one another and should be compatible with other departmental objectives.

Cost effective

Cost effectiveness is another of the Characteristics of the above mentioned Objectives. Objectives should be economical in the use of resources so that they blend in with the budget of the company.

Reviewable

One of the Characteristics of High Quality Objectives is that they must be reviewable. There must be a period review of objectives. Management should also realize that planning is subject to certain regulation and should be revised from time to time.

Time bound

Last but not least of the Characteristics of High Quality Objectives is that objectives must be time related or bound. This means that they must be achieved within a definite stated time period.

Conclusion on the Characteristics of High Quality Objectives

As seen above the Characteristics of High Quality Objectives are; Specific, Achievable, Challenging, Flexible, Measurable, Integrative, Consistent, Cost effective, Reviewable and time bound.

Source by Anne Athanne

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