10 tips for choosing the perfect Catchy Domain Name
If you’re considering buying a domain name, don’t worry! Below are some very simple steps to take before, during, and after the process. It’s easier than you think to register a great domain name.
As the Internet grows, catchy domain names are becoming scarce. It can be difficult to find a domain name that best suits your company because so many other people in your field might be thinking of the same domain name. So, you must be creative and brainstorm a little while to decide on the right domain name for you.
Brainstorming to Choose a New Domain Name
Coming up with a great domain name can actually become a family event. You can spend quality time with your family while trying to brainstorm for the right domain name. Even the kids will enjoy trying to think of great names – they might even hit the jackpot and pick a winning domain name!
Write down these four things before getting started:
* Your company name.
* Your products or services.
* Who is your target audience?
* Are you planning to do heavy advertising and branding for your domain name or small-business marketing?
These four factors can help you come up with a great domain name. When you buy or register a domain name, you must consider these things before getting started because they will help determine how effective certain types of domain names will be.
Can’t I Just Use My Company Name?
You shouldn’t use your company name as a domain name unless your company is well-known to the general public, or you plan to make it well-known through heavy branding. The only other time you should use your company name is if the name is short and simple, and if it reflect the type of business you operate.
For example, if you own a company called “The Roland Brothers” and sell children’s toys, then the company name is not related to the product you sell. Visitors to your site will have a difficult time remembering this domain name. However, if your company name is “Tot Toys, Inc.” you could easily secure the domain name “tot-toys.com” or something similar if that one is not available, and you’ll still have an effective domain name. This all depends on what you have to offer and how the company name relates.
Otherwise, follow these simple rules to buy a domain name:
* Keep it simple.
* Keep it short.
* Avoid excessive dashes or other symbols within your main domain name.
* Choose a “.com” domain name if possible if you plan to operate an online business. Or, choose “.org” for an organization, “.edu” for an educational site, and so on.
That’s all there is to it for brainstorming! As you’ll see in the next step, to buy a domain name is easy, choosing it is usually the hardest part!
How to Buy | Register the Domain Name after Choosing One
Once you have a great domain name in mind, you must go online to a “Web Hosting” site or “Domain Registrar” site to check for availability of that particular domain name. Most web hosts also offer domain registration, and will allow you to check availability for free. You can check as many domain names as you want at no charge. Some sites will even offer alternatives for your domain name if it is unavailable. So, visit your chosen host or registrar site and locate the “Register Domain Name” form. Type in the domain name you have chosen and select a suffix (.com, .org, .net, .edu, etc.).
Then, submit the domain name to check for availability. If the domain name is available, you can continue registering it right then and there or you might want to shop around for a cheaper price before registering your domain name.
Finding a Great Registrar and Web Host
If you choose to shop around before you buy or register a domain name, it’s best if you can find affordable hosting and domain name registration together with one company. However, it is not required that you host your domain name at the same place where you register it. It’s your choice.
Remember, domain name bills only come once a year, but many hosting companies charge monthly. By shopping around, you might even find a company offering a huge hosting discount if you pay by the year!
Be sure the company is reputable. Look for companies that are established on the Web. Ask around at discussion forums to see who everyone else is using and to get some feedback. It’s worth doing research because you will be with your web host and / or registrar for many years to come.
Once your domain name is registered, you can secure hosting for it. You will probably be required to wait up to 48 hours for your domain name and hosting to be set up. Once set up, you can start loading your web pages at your new domain name. And …. you’re in business!
It’s really easy to buy a great domain name, but the whole process can be confusing for beginners. Use the tips above to register a great domain name today!
Source by Candice Pardue
Choosing a domain name is similar to choosing a company name — it requires a lot of thought and consideration. Your domain name is your identity on the web; you want to make sure you choose a domain name that not only fits your business, but is also easy to find and promote.
10 tips for choosing the perfect domain name
- Make it easy to type.
- Keep it short.
- Use keywords.
- Target your area.
- Avoid numbers and hyphens.
- Be memorable.
- Research it.
- Use an appropriate domain name extension.
- Protect and build your brand.
- Act fast.
Follow the steps below to help you pick the perfect domain name. And if you want to learn even more about domain names, check out “What is a domain name” for in-depth information.
1. Make it easy to type
Choosing Domain Name KeyboardFinding a domain name that’s easy to type is critical to online success. If you use slang (u instead of you) or words with multiple spellings (express vs. xpress), it might be harder for customers to find your site.
2. Keep it short
If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.
3. Use keywords
Try using keywords that describe your business and the services you offer. For example, if you’re a glass replacement business, you may want to register GlassRepair.com or GlassReplacement.com.
Include the keywords that people enter when searching for your products or services. It helps improve your rank on search engines (which increases traffic) and just makes more sense to your customers.
4. Target your area
Choosing Domain Name Target AreaIf your business is local, consider including your city or state in your domain name to make it easy for local customers to find and remember. Example: PhoenixGlassRepair.com.
5. Avoid numbers and hyphens
Numbers and hyphens are often misunderstood — people who hear your website address don’t know if you’re using a numeral (5) or it’s spelled out (five) or they misplace or forget the dash. If you need these in your domain, register the different variations to be safe.
6. Be memorable
There are millions of registered domain names, so having a domain that’s catchy and memorable is essential. Once you’ve come up with a name, share it with close friends to make sure it sounds appealing and makes sense to others.
Quick solution: Got a great idea for a domain? Search for your domain name today and attach it to a website or one of your social media profiles to help build your brand online.
7. Research it
Make sure the name you’ve selected isn’t trademarked, copyrighted or being used by another company. It could result in a legal mess that could cost you a fortune, as well as your domain!
Don’t forget to research the value of your possible domain.
As the largest reseller of aftermarket domain names, GoDaddy has access to extensive data that we use to analyze millions of historical domain sales. Try out GoDaddy Domain Appraisals to determine the value of your domain, so you can name your business with purpose.
8. Use an appropriate domain name extension
Extensions are suffixes, such as .com or .net, at the end of web addresses. These can have specific uses, so make sure to choose one that works for your business. The .com domain extension is far and away the most popular, but it can be tough to get a short and memorable .com domain name because it’s been around for so long.
A bevy of new generic top-level domains — like .app, .photography, .nyc and .guru — offer a great opportunity to register short and highly relevant names. And here are some other top extensions and how they’re often used:
.co : an abbreviation for company, commerce, and community.
.info : informational sites.
.net : technical, Internet infrastructure sites.
.org : non-commercial organizations and nonprofits.
.biz : business or commercial use, like e-commerce sites.
.me : blogs, resumes or personal sites.
Pro tip: You don’t need to build a website for every domain. Just forward any additional domains to your primary website.
9. Protect and build your brand
To protect your brand, consider purchasing various domain extensions, as well as misspelled versions of your domain name. This prevents competitors from registering other versions and ensures your customers are directed to your website, even if they mistype it.
10. Act fast
Domain names sell quickly. Thankfully, many domain names are also inexpensive, so register your favorite domain names as soon as possible. If you’re having trouble finding an available name, domain registrars like GoDaddy will suggest alternate names during your domain search to help you find the perfect domain name.
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